Dyson has launched the Jasper Plum edition of the Airwrap i.d. multi-styler and dryer, featuring a unique color inspired by the rare purple jasper gemstone. This limited edition arrives just in time for the festive season, showcasing a bold design that reflects the richness and vibrancy of Indian celebrations, making it an ideal treat or gift for loved ones. The Jasper Plum color scheme combines deep plum, violet accents, and blush pink highlights, meticulously designed by Dyson’s Colours, Materials and Finishes (CMF) engineers to embody the gemstone’s beauty and energy. Purple jasper symbolizes confidence, self-discovery, and personal growth, aligning with Dyson’s mission to create tools that enhance natural beauty, boost confidence, and promote healthy hair. The Jasper Plum Airwrap i.d.
multi-styler and dryer merges advanced technology with luxurious aesthetics, transforming everyday hair styling into a celebration of confidence and self-expression, perfectly suited for the festive spirit. It features powerful airflow and intelligent heat control, allowing for styling without extreme heat damage, ensuring hair remains strong, smooth, and shiny. Enhanced with Bluetooth® connectivity, users can personalize their hair profiles and optimize their styling routines. The device includes two new attachments: a Conical barrel for tighter curls and a Blade concentrator for precise styling. Priced at ₹49,900, the Dyson Airwrap i.d. multi-styler and dryer in Jasper Plum is available at Dyson Demo Stores and on Dyson.in. The 2-in-1 Coanda smoothing dryer effectively dries, smooths, and conceals flyaways.
Users can blow dry or rough dry hair with powerful airflow, or switch modes to minimize flyaways for a sleek finish. The 40mm Airwrap long barrel creates loose, bouncy curls and waves in both directions, designed for longer hair. The Conical Airwrap barrel styles closer to the roots for more defined curls. The soft smoothing brush offers control for straight styles using Enhanced Coanda airflow, while the large round volumizing brush adds body and volume. A fast dryer feature dries hair from wet to damp, preparing it for styling.