As India implements significant GST reforms starting September 22, Amazon.in has introduced a new storefront named the Great Savings Celebration, #GSTBachatUtsav. This storefront will showcase products offering GST savings across various categories such as home appliances, electronics, daily essentials, healthcare, fashion, and more, aligning perfectly with the upcoming Amazon Great Indian Festival (AGIF) 2025, commencing September 23. Prime members will receive 24 hours of early access beginning at midnight on September 22. The #GSTBachatUtsav will highlight products with badges indicating GST savings, simplifying the shopping experience for customers.
During the Prime Early Access, these badges will display “Prime Deal + GST Savings,” while during the main event they will read “Deal with GST Savings.” Alongside these savings, customers can expect a diverse array of festive deals from sellers, financing options like No-Cost EMI via Amazon Pay Later, and benefits such as up to 5% assured cashback* for Prime members through Amazon Pay Rewards Gold (terms and conditions available at www.amazon.in). In its effort to support sellers and ensure compliance with government reforms, Amazon has established mechanisms to assist sellers in adapting to the new GST rates effective September 22, 2025.
Sellers are responsible for applying the correct GST rates and Product Tax Codes (PTCs) to their products, while Amazon provides tools and guidance for maintaining accuracy in listings. Amazon will also automatically update GST rates and PTCs for certain product categories when possible. Moreover, Amazon has equipped sellers with extensive resources, including masterclasses to help them understand GST tax codes. While sellers retain control over product pricing, Amazon facilitates the transfer of GST savings to customers in relevant product categories. This festive season, the Amazon Great Indian Festival is an excellent opportunity for customers to take advantage of GST benefits, exciting offers, and an extensive selection.
Shoppers can explore over 100,000 products and more than 30,000 new launches from top brands like Samsung, Apple, Intel, Titan, Libas, and L’Oréal. Noteworthy deals include the iPhone 15 priced at INR 43,749*, Samsung Galaxy S24 Ultra 5G at INR 71,999*, and discounts of up to 80% across electronics, fashion, beauty, home, and everyday essentials. Customers can also benefit from a 10% instant discount on SBI Credit and Debit Cards and EMI transactions, exclusive offers from other leading banks, and unlimited cashback with the Amazon Pay ICICI Bank Credit Card. Additionally, the Navratri and Dussehra Store offers everything needed for stylish celebrations, featuring a minimum of 50% off on all festival essentials.
Here are some highlighted deals and offers* with GST Savings from participating sellers during the Amazon Great Indian Festival: Sony BRAVIA 3 Series 189 cm (75 inches) 4K Ultra HD AI Smart LED Google TV with 4 HDMI ports and 4K HDR processor X1 display, available at INR 1,24,990 after 54% off; Xiaomi 138 cm (55 inch) FX Pro QLED Ultra HD 4K Smart Fire TV with features like a bezel-less design, priced at INR 31,999 after 49% off; LG 1.5 Ton 5 Star DUAL Inverter Split AC at INR 41,490 after 52% off; Bosch 13 Place Setting Dishwasher at INR 41,500 after 22% off; Hero MotoCorp DESTINI 125 FI VX DRSC Scooter for INR 75,838 with GST savings; Bajaj Pulsar N 250 Ug Motorcycle for INR 1,33,346; Beauty of Joseon Relief Sun SPF50+ PA++++ (50ml) at INR 1,048 after 30% off; Kaari Women’s Hand Embroidered Kurta Set with Dupatta for INR 1,109 after 66% off; Van Heusen Men Cotton Solid Slim Fit Shirt for INR 1,181 after 55% off; Lagom Gourmet Seedless Safawi Dates (1kg) at INR 1,335 after 26% off; PrettyNutty Healthy Nutmix (1kg, 2x500g jars) available for INR 549 after 63% off.
*Terms and conditions apply. Disclaimer: Product details, descriptions, and pricing are provided by the sellers. The Hans India and Amazon are not involved in pricing or describing the products and are not responsible for the accuracy of product information provided by the sellers. The deals and discounts are offered by sellers and/or brands exclusively.