The Telugu film ‘Erra Cheera’ is set to hit theaters on October 24. It is produced by Sri Padmalaya Entertainments and Sri Suman Venkatadri Productions, with presentations by Baby Damari. Described as an emotional thriller, the film blends elements of maternal sentiment, horror, and action to create an engaging cinematic experience. A significant aspect of ‘Erra Cheera’ is the involvement of Baby Sai Tejaswini, the granddaughter of renowned actor Rajendra Prasad, who plays an essential role in the narrative. The film is directed by Suman Babu, who also acts in a pivotal role. Due to its intense horror scenes, ‘Erra Cheera’ has been awarded an ‘A’ rating by the Central Board of Film Certification.
The creators have shared that the film features high-intensity horror sequences designed to provide a thrilling viewing experience. Director Suman Babu has cautioned viewers, particularly those with heart conditions, to be mindful while watching due to the frightening content. Producer N.V.V. Subbareddy (Subhash) mentioned in a press conference, “The film has a devotional theme, so we decided to release it during the auspicious Karthika Masam. The interval twist and climax are expected to be major highlights.”