Salesforce is eliminating 4,000 positions within its customer support division, reducing the team from 9,000 to 5,000 employees. The company is increasingly relying on artificial intelligence to handle tasks traditionally performed by humans. CEO Marc Benioff indicated that this move was necessary for staff reduction. Just two months prior, he had stated that AI would augment workers rather than replace them. However, the rapid advancements in AI are prompting significant changes within the company. Additionally, Salesforce is integrating AI into its sales processes. Previously, over 100 million sales leads remained uncontacted; now, AI is reaching out to these leads. The company has implemented a system to determine when human intervention is required.
With a total workforce of approximately 76,000, this job reduction represents a 5% decrease in employment, highlighting the transformative impact of AI on large corporations.