Flipkart has announced the dates for its largest annual shopping event, the Big Billion Days Sale 2025, which will commence on September 23. This event is renowned for exceptional deals and exciting product launches, and this year is expected to be no exception. A major highlight is Samsung’s announcement of the Galaxy S24 2025 edition, which is being marketed as a key attraction for Indian consumers during the festive season. The anticipated Samsung flagship has recently been showcased on a dedicated Flipkart microsite with a “Coming Soon” teaser, generating excitement ahead of the sale. Unlike a typical refresh, the 2025 edition of the Galaxy S24 will feature significant upgrades.
Samsung has confirmed that while the Galaxy S24+ will retain the Exynos chipset in India, the standard Galaxy S24 2025 edition will be powered by a Snapdragon processor, promising the performance enhancement that fans have eagerly awaited. The anticipation surrounding Flipkart’s sale is amplified by the upcoming launch of Apple’s iPhone 17 series on September 9. With the Big Billion Days Sale following shortly after, industry analysts expect Flipkart to promote the new iPhones as part of its offers, creating a competitive festive season between Samsung’s Galaxy S24 2025 edition and Apple’s latest devices.
Samsung is not just focusing on the Galaxy S24; its festive lineup also features the newly launched Galaxy S25 FE, equipped with the Exynos 2400, along with the Galaxy Tab S11 series that includes Galaxy AI functionalities. These products, alongside the S24 2025 edition, form the core of Samsung’s collaboration with Flipkart during this crucial shopping event. Flipkart has promised substantial discounts across various categories, including smartphones, laptops, home appliances, and smart TVs. Although the sale duration has not yet been confirmed, early indications suggest aggressive pricing strategies and partnerships with banks. Customers using Axis Bank and ICICI Bank cards will receive a 10 percent instant discount on eligible purchases.
Additionally, Flipkart has hinted at “double discounts” on selected high-ticket electronics and appliances. As in previous years, Flipkart Plus and Black members are anticipated to receive early access to the promotions. Last year, Plus members enjoyed a full day’s advantage, and industry insiders believe this perk will likely be repeated. While Samsung’s Galaxy S24 2025 edition is expected to be the main attraction, Flipkart has also prepared significant offers on the iPhone 16, Motorola Edge 60 Pro, and other flagship smartphones. Consumers can look forward to deals on wearable devices, audio accessories like the OnePlus Buds 3 TWS, Intel-powered laptops, smart televisions, washing machines, and more.
With demand surging in India during this festive period, the Big Billion Days 2025 sale is set to be a competitive arena among leading tech brands, offering shoppers the opportunity to upgrade their devices at some of the best prices of the year.


